Build vs. Buy: By the Numbers
Wondering whether to build or buy? This infographic puts numbers to the issue.
Build vs. Buy: A Comparison
Wondering whether to build or buy? Consider these quality-of-life tradeoffs before you make a decision.
Fivetran Reaches 1,000-Customer Milestone
Fivetran co-founder & COO Taylor Brown reflects on the growth of Fivetran from 0 to 1,000 customers.
Seven-Plus Years and Counting ... We’ve Got Momentum
Fivetran hits several notable milestones and appoints industry veteran Bob Muglia to its board of directors.
Press Release: Fivetran Extends Record Growth Globally, Bolsters Executive Team
Former Snowflake CEO Bob Muglia joins our board of directors.
Announcing the Fivetran Log Connector for Replication Transparency
The Log Connector, free for all Fivetran users, makes the inner workings of Fivetran more visible.
On-Demand Webinar: Slash Time Reconciling Finance With Your CRM and ERP Data
Join us to hear from our very own Senior Data Analyst, Kristin Bagnall, and Director of Finance, Kalor Lewis, about how Fivetran uses NetSuite, Looker, and Fivetran internally for continuous financial reporting.
Fivetran Named "Great Place to Work" 2020
Fivetran is #4 on the 2020 list of Ireland’s Best Small Workplaces. Join us!
What Is the Ideal Cloud Data Warehouse Platform?
Traditional data warehouse architectures feature a multitude of limitations, but the cloud offers ways to transcend them.
The Difference Between Monthly Active Rows and Total Synced Rows
We believe that our new consumption-based pricing model, based on monthly active rows, allows our customers to maximize the value Fivetran offers.
Fivetran Automated Data Integration Awarded Amazon Redshift Ready Designation
Already an AWS Advanced Technology Partner, Fivetran has now earned the Redshift Ready designation for its seamless integration with Amazon Redshift.
Fivetran Automated Data Integration Awarded Amazon Redshift Ready Designation
Already an AWS Advanced Technology Partner, Fivetran has now earned the Redshift Ready designation for its seamless integration with Amazon Redshift.
Introducing Consumption-Based Pricing
We're moving to a new pricing model that better reflects our actual costs and the value we offer our customers.
Fivetran Named One of the “Best Places to Work in Colorado”
Tech recruiting and media firm Built In has included us on its influential list of the 50 best midsize companies to work for in Colorado.
Databricks and Fivetran Team Up to Complete the Picture for Your Lakehouse
Fivetran and Databricks team up to solve two of the biggest challenges in data architecture.
You Might Have Small Data (and That’s Okay)
Just because a buzzword doesn’t apply to you doesn’t mean people are belittling your use case.
Seven Steps to Getting Started With Automated Data Integration
In this excerpt from The Essential Guide to Data Integration, we discuss practical steps to getting started with automated data integration.
Top Technical Considerations for Choosing an ETL Tool
In this excerpt from The Essential Guide to Data Integration, we discuss the technical considerations for choosing a data integration tool.
Top Business Considerations for Choosing an ETL Tool
In this excerpt from The Essential Guide to Data Integration, we discuss the business considerations for choosing a data integration tool.
Why You Shouldn't Build Your Own Data Pipeline
In this excerpt from the Essential Guide to Data Integration, we discuss why you shouldn’t build your own data pipeline.
Fivetran CEO: Competitive Analytics Requires Modern Architecture
At Tableau Conference 2019, George Fraser explained why the best analytics programs incorporate automated data integration and cloud data warehouse technology.
How to Foster a Diverse and Inclusive Culture That Drives Results
D&I takes commitment from every part of an organization, but as Fivetran and many other tech firms have discovered, it’s well worth it.
Fivetran CEO George Fraser Talks Data With Software Engineering Daily
A recent discussion touched on everything from the history of ETL to metadata management and the future of data engineering.
SQL Essentials: Part 2
SQL is the analyst’s language of choice for handling structured data. Part 2 of this series introduces more advanced SQL functions.
SQL Essentials: Part 1
SQL is the analyst’s language of choice for handling structured data. Here's an introduction to some basic but essential SQL functions.
Digital Agencies Centralize Data to Drive Growth and Build Loyalty
Automated data integration makes it much easier for digital agencies to help clients connect the dots across marketing and non-marketing data sources.
Centralize Marketing Data to Demystify Customer Behavior
Marketing teams can use automated data pipelines to facilitate key goals like precise targeting, accurate lead attribution and maximal campaign ROI.
Five Ways Fivetran Users Join Data
Some of our consulting partners share the interesting ways they’ve helped businesses join data using Fivetran.
Case Study: Strava Fitness Application
Fitness-tracking app Strava strives to connect millions of athletes in their unique social network. Learn how Fivetran helps Strava.
Fivetran Earns “Great Place to Work” Certification
A leading authority on workplace culture confirms what we’ve always known: Fivetran is an awesome place to work.
A Primer to Customer Attribution
Demystify customer decision-making with the right tracking tools and attribution models.
Fivetran Named 2019 Gartner Peer Insights Customers’ Choice
Fivetran customers have spoken! With a 4.4/5 rating on Gartner Peer Insights as of November 20, 2019, we’ve been recognized in the data integration tool category.
Guest Post: When Your DWH Is Not a DWH
Watch out for the following signs that your organization does not warehouse data correctly.
Use Fivetran, Snowflake and Tableau to Get a Handle on NetSuite Data
NetSuite is essential but complicated. Use this guide to set up dashboards for all your NetSuite data.
Use Fivetran, BigQuery and Looker to Get a Handle on NetSuite Data
NetSuite is essential but complicated. Use this guide to set up dashboards for all your NetSuite data.
BI Tools Comparison
BI tools can drive data literacy across your organization. Here’s how to choose the right one.
Seven Ways Finance Teams Drive Efficiency With Automated Pipelines
Easily modify income statements, set up alerts for cost overruns, automate data integrity checks — these are just a few of the things you can do with a modern data stack.
Table History With Fivetran Transformations
Use Fivetran Transformations to take ongoing snapshots of your data so you can analyze trends over time.
Guest Post: What Is Data Governance?
Learn what data governance is and why your organization will need it as it embraces data literacy.
Solve B2C Attribution Challenges With Fivetran and Braze
B2C attribution can be a huge challenge. Fivetran connectors make it easier by effortlessly combining transactional, behavioral and campaign data.
Fivetran Raises $44 Million Series B Led by Andreessen Horowitz
Andreessen Horowitz has led our Series B round. We plan to use the funding to strengthen our automated products and hire across all office locations and roles.
Powered By Fivetran Fuels Savvy Data Insights Platforms and Agencies
Provide real insights and not just a report card - with Fivetran’s list of connectors
Case Studies: Ecommerce
Learn how ecommerce businesses use Fivetran to modernize their analytics, save time and money, and unlock new opportunities.
Case Studies: Telecommunications
Learn how telcom businesses use Fivetran to modernize their analytics, save time and money, and unlock new opportunities.
Introducing the Fivetran Case Study Anthology
Discover how Fivetran customers in diverse industries have modernized and transformed their analytics programs.
Treat Pipeline Automation Deficiency Syndrome Before It’s Too Late
Don’t miss these warning signs for pipeline automation deficiency! Your organization’s health depends on it.
Why a Monolithic Data Warehouse Is the Right Choice for Most Organizations
Most problems associated with the EDW are actually problems with ETL. The foundation of a successful data warehouse is proper separation of concerns.
How to Maximise the Value of Your Salesforce Data
Learn how Fivetran can help you get the most out of an extremely popular data source.
Webinar: Rapid Prototyping in Retail Using Real-Time Data Insights
Learn how an innovative brand leverages a modern data stack to collect and analyze constantly changing consumer behaviours.
Guest Post: Extract, Load and Analyze – the Agile Way
Data modeling and transformation sometimes get in the way of agility.
Webinar: How to Load Data Into Snowflake With Fivetran
Fivetran makes loading data into Snowflake simple and secure. After showing you how to connect your sources, we’ll discuss Fivetran architecture and security and demo our new transformation tool.
Webinar: Aligning Product and Sales With Shared Metrics
Product teams often struggle to validate requests from sales teams. But what if both teams had access to the same up-to-date usage data?
When Fivetran Doesn't Support Your Source
It's possible to load data from unsupported sources into your warehouse, and we're always adding connectors based on customer demand.
Pendo-Fivetran Partnership Enables Seamless Export of Behavioral Activity Data to Cloud Warehouses
With Fivetran and Pendo, businesses can track behavioral user activity, then centralize and transform activity data — without ever diverting engineering resources.
New Connector: Eloqua
New Fivetran connector enables you to centralize Eloqua data to evaluate email-marketing and demand-generation performance.
New Connector: Appsflyer
New Fivetran connector enables you to centralize your Appsflyer data to answer key questions about app download campaign performance.
Fivetran Integrates With Marketo Engage to Accelerate Data Analysis and Drive Business Impact
Integration with Marketo Engage enables businesses to centralize data and make data-driven decisions.
A Friendly Reminder: One Plus NULL Equals NULL
Whenever you perform arithmetic across SQL columns, take care to handle NULL values appropriately.
Fivetran Wins Key Snowflake Partner Award: Best Customer-Focused Integration
At Snowflake Summit 2019 in San Francisco, Snowflake honored Fivetran for its engineering speed and seamless integration with Snowflake via Partner Connect.
Your Data Stack Should Live in the Cloud
For most organizations, on-premises is over. The future? Managed services in the cloud.
Simple and Automated Always Beats Complex and Handwritten
Fivetran Transformations offers a radically simpler approach to modeling data for reports and dashboards.
Introducing Fivetran Transformations: Powerful Automated Orchestration
Fivetran now provides everything you need for powerful and automated in-warehouse transformations.
New Feature: Column Hashing
Column hashing allows you to anonymize personally identifiable information while preserving its analytical value, keeping you GDPR-compliant.
Press Release: Introducing Fivetran Transformations
Fivetran introduces new enterprise-ready automated transformation tool featuring in-warehouse data change.
Get Started With the “T” in ELT
Use Fivetran Transformations to prepare your data for reporting.
Employee Experience: From Grad to Fivetran
SDR Ethan Lockshin reflects on his experience at Fivetran thus far.
There Is No ROI in Building Data Pipelines
Modern data pipelines give your data engineers the opportunity to pursue higher-value activities.
Fivetran Brings Equity to Tech
Fivetran announces our new Tech Equity Pipeline Program (TEPP) internship experience program.
Webinar: How MVF Used a Modern Data Stack to Uncover Revenue Opportunities
MVF Head of Analytics Stephen Coyne explains how MVF integrates 14 data sources to create a single source of truth, identify new customers, and uncover revenue opportunities.
Fivetran Ad Connectors Offer a Comprehensive View of Campaign Performance
Advertising data isn’t just difficult to replicate accurately; it’s often delivered without sufficient context for full-funnel analysis. Fivetran solves both problems automatically, so you’ll always know whether — and why — you’ve built a successful campaign.
How to Evaluate Data Pipeline Solutions
Looking for the right pipeline solution for your business? Here are a few things you should consider.
How Fivetran Found Its Mission and Built Its Culture
Fivetran culture flows from a relentless determination to solve a critical data engineering problem — and then perfect the solution.
How to Engineer Industry-Leading Data Connectors
What it comes down to: how we pull the data from a source, how we prepare the data, and how we load it into your warehouse.
Machine Learning in One Lesson
You don’t need Python chops to get started with simple predictive models, just BigQuery ML and Looker (Fivetran helps, too!).
Fivetran 2019 Company Retreat: Gateway Canyons, Colorado
A recap of our second annual company dude ranch trip.
Press Release: Fivetran Named Launch Partner for Google BigQuery Data Transfer Service
Automated setup and product integration between Google Cloud and Fivetran accelerates data loading into BigQuery cloud warehouses, reduces time to insight.
Fivetran Named Launch Partner for Google BigQuery Data Transfer Service
With Data Transfer Service, BigQuery users can deploy Fivetran connectors for over 100 sources — including Salesforce, NetSuite and Google Analytics — without ever leaving BigQuery.
Now in BETA: Custom Roles
Tighten your security by specifying the exact sources your users can manage.
Now in BETA: Fivetran REST API
Use our REST API to automate your workflow by programmatically managing users, groups and connectors.
Instant Data Stack: Fivetran, Snowflake and Tableau
Want to deploy a full-fledged data stack in minutes? Connect Fivetran through Snowflake Partner Connect, then connect Snowflake to Tableau. That's it!
Fivetran Wins Snowflake EMEA Technology Partner of the Year Award
Fivetran earns the top award at the Snowflake Partner Summit in London.
How to Set Up Fivetran Through Snowflake Partner Connect
Step-by-step instructions for setting up Fivetran data pipelines through Snowflake Partner Connect.
How to Think About Schema Changes
Prevent schema changes from ruining your workflow with help from Fivetran.
Webinar: Homeday Replaces Basic Reporting With Advanced BI
Learn how Homeday leveraged advanced BI to answer complex business questions.
New Connector: Lightspeed Retail
New Fivetran connector allows you to access your Lightspeed Retail data to achieve greater insights.
Google Ads (AdWords) Connector Now Comes With Prebuilt Reports
We now offer five prebuilt AdWords reports to give you a head start on ad analytics.
Webinar: Centralise Your Data Faster With Fivetran & Snowflake Partner Connect
Learn how to start loading your data from multiple sources into Snowflake with just a few clicks.
New Connector: Adobe Analytics
New Fivetran connector allows you to access your Adobe Analytics reporting layer to achieve greater insights.
New Connector: Criteo
New Fivetran connector allows you to access your Criteo data to achieve greater insights.
When to Adopt a Data Lake – and When Not to
Are data lakes the right approach for your organization?
Why You Shouldn’t Build Reports From Raw Data
Or, how I learned to stop worrying and love data warehousing.
How Fivetran Helps You Stay Compliant With GDPR
Fivetran services are compliant with GDPR and we’re continually adding new features to help you meet EU data protection requirements.
Build Connector Status Dashboards With the Fivetran REST API
Learn how to combine AWS Lambda and the new Fivetran REST API to build connector status dashboards.
Simpson’s Paradox: Beware the Lurking Variable
You can easily reach misleading conclusions if you don’t carefully slice your data, consider lurking variables, and think about causality.
Our Perspective on Google's Acquisition of Alooma and Talend's Acquisition of Stitch
A note from Fivetran co-founders George Fraser and Taylor Brown on recent consolidation in the data pipeline space.
Cloud Data Warehousing: It's Time to Re-Think Your Data Architecture
A digest of Fivetran CEO George Fraser's talk about the merits of cloud data warehousing at MicroStrategy World 2019.
New Connector: Pendo
New connector enables businesses to centralize data on user-product interactions.
Start for free
Join the thousands of companies using Fivetran to centralize and transform their data.